How to make yourself more credible as a dentist
Dental care is something that will never go away - people will always need to have their teeth tended to. But with the influx of dental professionals in South Africa and the competitive nature of the industry, it can be challenging to set your practice apart from the...
Digital Marketing & Reception: Can They Work Together?
Can your reception staff handle your marketing in their "spare time?" We advise against it. Time is hard enough to spare, and digital marketing deserves the time and attention of someone with marketing expertise. Your front desk staff does, however, play a vital role...
Why are some practices so successful?
Medical practices all over South Africa are struggling to reach their full potential. In this industry, we see practices in both affluent and lower-income areas struggle to consistently bring in new patients, and many of our clients don't understand why that is....
Is Your Practice Mobile Friendly?
Optimising your healthcare marketing efforts for mobile is more important than ever as patients continue to use smartphones and tablets for health information. Here’s how you can do that successfully: 1. Define your Mobile Audience Mobile users tend to be younger than...
Healthcare staff training you’re missing out on
Our experience shows that up to half of new patient inquiries result in no revenue. To successfully market your practice, you need to ensure that you not only have a great marketing team on your side but a well-trained internal team; it's about building relationships...
Why Your Practice Needs a Website
Why does my practice need a website? For a medical practice looking to survive and thrive in the midst of the information age, an online presence is essential. Whether your practice is struggling to stay afloat or sustained by a steady stream of referrals, the web...
The Looming Threat: Ransomware
What is ransomware? Ransomware is one variety malicious software that infects your PC and denies you access to your data.The malware creates a random key and locks off information behind a wall of encryption. This particular type of malware is labeled ransomware as it...
Importance of an Online Presence to Your Practice
The importance of a strong online presence in the current atmosphere of the information age is great and only grows with each passing day. Smartphones, tablets, laptops and desktop computers are serving as doorways, through which potential clients can take a peek into...
3 Ways Dental Office Design Impacts Your Practice
A well-conceived interior design enhances your professional image, makes your practice more efficient, improves productivity, and ultimately builds profitability. Patient Satisfaction Your patients’ impressions of your practice are shaped by how they perceive your...
The 2 Questions Website Visitors Want Answers to
Your website acts as a virtual doorway to your practice. And it’s what you want patients to see when they search for healthcare providers online. But before you visualise ideas for your website, ask yourself: “What do patients really want to know when they...
Infographic: Avily Health SEO
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Why Internet Ads are the New Yellow Pages, Only Better
There are some stark contrasts between old-school business ads and the present day digital marketing advertisements we see each day while browsing the net. Printed phone directories (and Yellow Pages style directories) are on a fast track to the big museum in the sky....
5 Must Have Social Media Platforms for any Practice | Infographic
Need Help Managing your Social Media Presence? Get in touch with us and let us help you get back on track. ► CONTACT US TODAY
7 Ways to Make First Impressions Creative, Engaging & Shareable
Doctors don’t always have an opportunity to make a face-to-face first impression. Patients walk through the door with a predetermined perception of the healthcare provider, using sourced information gathered via: Referrals, Social media marketing, Paid-for...